There are two kinds of people at every campfire, and you won’t know which kind you’re dealing with until someone pulls out the HERSHEY’s s’mores kit.
It doesn’t matter how well everyone gets along. It doesn’t matter if this is the most laid-back group of people you’ve ever camped with. The moment marshmallows enter the picture, people reveal themselves. Because there are two kinds of campers in this world: the ones who roast slowly until gooey, and the ones who toast until crispy. Both are certain they’re right. Neither will back down. And somehow, this timeless campground argument is just as fun as it is heated.
The case for gooey
You know this person. Maybe you are this person. They find a spot close enough to the coals, not the flame, and they rotate. Slowly. Deliberately. They are not in a hurry. They will offer unsolicited advice about even heat distribution and believe strongly that patience is the key to the perfect s’more.
The gooey s’more is a careful construction. The marshmallow goes on warm and gooey, not scorched. The chocolate softens just enough from the heat, and the graham cracker holds it all together. Every element is present and accounted for. It is, genuinely, a good s’more.
The case for toasty
And then there’s the other kind.
They’re not being careless, and they’re not distracted, even though it might look that way to the gooey crowd. The toasty s’more lovers are, in their own view, doing this correctly. The marshmallow goes straight into the flame without hesitation. When it lights on fire, they put it out with a quick breath.
The peel of the outer layer, blackened and slightly crispy, reveals the molten interior that’s barely holding it together. The slight crunch of the caramelized outside is the whole point.
These are the people who are already working on their second s’more before the patient rotators have finished their first. They are, in their own way, having more fun.
The thing both sides agree on
Here’s what’s actually true: both s’mores are good. The debate isn’t really about the marshmallow. It’s about the excuse to stand around the fire together a little longer, to have a low-stakes argument that everyone can participate in, to be a little ridiculous about something that doesn’t matter at all.
The HERSHEY’S S’mores Kit is the common ground. Same chocolate, same graham crackers, same marshmallows for everyone at the fire, regardless of technique or conviction. What happens after that is up to you. One kit can mean ten completely different s’mores, but it’s always a campfire worth lingering around.
Still looking for a Fourth of July site?
If you don’t have a campsite locked in yet, it’s not over.
Fourth of July is one of the most in-demand camping weekends of the year, but cancellations happen, and they happen close to the holiday. Work schedules shift. Plans fall apart. Weather forecasts make people nervous. When life happens to others, sites open back up.
The campers who catch those openings are using Dyrt Alerts, which notifies you the moment a site becomes available at a campground you’re watching. Set your alerts now and let the app do the refreshing. And if everything near you is truly gone, The Dyrt PRO has a huge inventory of free dispersed camping. It takes a little more planning, but a dispersed site on the Fourth of July might be the best version of the holiday there is: no crowds, full sky, fire all to yourself.
The part that actually matters
The Fourth of July is loud and bright and then suddenly it’s quiet, and the fire is still going. Around the campfire, let the debate play out. Let some rotate their marshmallows carefully and others catch theirs on fire. Let someone’s kid stay up late for a s’more and go back to sleep with chocolate on their face.
Fireworks or not, these memories are what makes the holiday.
The Hershey’s S’mores Kit features enough Hershey’s chocolate, marshmallows, and graham crackers to make up to 10 s’mores. Available at major retailers nationwide. Find your next campsite and set Dyrt Alerts at thedyrt.com.
The Dyrt is the only camping app with all of the public and private campgrounds, RV parks, and free camping locations in the United States. Download now for iOS and Android.
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