View large version of the report here.
The Dyrt’s 2024 Camping Report Finds Demand for Camping Still Increasing, but Supply Catching Up
PORTLAND, Ore., Feb. 13, 2024 — The Dyrt, the No. 1 app for camping availability, photos and reviews, has released its 2024 Camping Report Presented by The All-New Toyota Tacoma, the most in-depth and comprehensive look at the camping industry to date. This year Toyota partnered with The Dyrt to help drive the discovery of the trends and patterns that are shaping the future of camping.
The report is compiled from the results of surveys conducted with three groups — 7,000 members of The Dyrt camper community, a representative sample of 1,000 U.S. residents, and camping property managers across all 50 states. It found that an estimated 84.8 million Americans went camping in 2023, and 5.5 million of those were first-time campers. This brings the total number of new campers since 2021 to more than 20 million.
Such dramatic growth in camping has increased demand. In 2023, 45.5% of campers reported difficulty booking a site because a campground was sold out. It was four-times harder to find an available campsite to book than it was in 2019, when just 10.6% of campers reported difficulty. Yet, this number is down from a peak of 58.4% in 2022, likely because campgrounds are responding to that demand: Half of camping properties surveyed reported adding sites last year.
“We are in the new golden age of camping,” says The Dyrt CEO Kevin Long. “The demand for camping has never been greater, but technology is making it easier to find camping and property owners are rapidly expanding. As a result, campers have more options than ever before.”
Interest in RV camping continued to grow with 46.8% of respondents indicating that RV or trailer was their primary type of camping, an increase of 10.9% over 2022. Overland and truck camping also saw a surge in interest with 7.3% of respondents saying they preferred to four-wheel their way into the outdoors.
Free camping is another trend that continues to grow. The report found that nearly two thirds of campers camped for free in 2023, up from just one third in 2019. The Dyrt launched multiple features last year to help campers find free camping, including maps of 19,000 overnight parking, dump station and water station locations and a curated collection of 5,000 car-accessible free camping locations.
“It’s so fascinating to see dramatic increases in free camping, RVing and overlanding all in the same year,” says The Dyrt founder Sarah Smith. “It goes to show that there are so many ways to camp, and that campers continue to explore new ways to enjoy the great outdoors.”
The Dyrt’s 2024 Camping Report presented by The All-New Toyota Tacoma includes new findings on camping vehicles. Campers listed “truck” as the most ideal vehicle type for camping, though trucks ranked second behind SUVs for the type of vehicle most campers own. That may change, however, because a majority of campers said they plan to purchase a vehicle in the next 5 years.
The Toyota Tacoma has dominated the mid-size pickup truck segment for nearly two decades, and the all-new 2024 Tacoma sets a new standard for modern trucks. Completely redesigned and reimagined for model year 2024, the Tacoma is ready to help drivers tackle their ambitious adventure bucket lists. For this new generation of Tacoma, Toyota engineers focused on its rich history of quality, durability and reliability – while incorporating modern tech, rugged styling and go-anywhere capability.
Read The Dyrt’s 2024 Camping Report Presented by the All-New Toyota Tacoma.
About The Dyrt
The Dyrt is the only comprehensive camping resource with over 12 million user-generated reviews, photos and tips for every RV site, cabin, glamping and tent camping location, including all public, private and free camping areas in the United States. The Dyrt is how campers search, save and book camping of any type anywhere in the U.S. With The Dyrt PRO, campers get reservations at sold-out campgrounds, advanced maps, discounts on camping and more. The Dyrt is the No. 1 camping app and receives more than 30 million visits from campers each year because The Dyrt has it all. www.thedyrt.com
About Toyota
Toyota (NYSE:TM), creator of the Prius hybrid and the Mirai fuel cell vehicle, is committed to building vehicles for the way people live through our Toyota and Lexus brands, and directly employs more than 63,000 people in North America (more than 49,000 in the U.S.).
Over the past 65 years, Toyota has assembled nearly 47 million cars and trucks in North America at the company’s 13 manufacturing plants. By 2025, the company’s 14th plant in North Carolina will begin to manufacture automotive batteries for electrified vehicles.
Through our more than 1,800 North American dealerships (nearly 1,500 in the U.S.), Toyota sold more than 2.6 million cars and trucks (more than 2.2 million in the U.S.) in 2023, of which more than one quarter were electrified vehicles (full battery, hybrid, plug-in hybrid and fuel cell).
The Dyrt’s 2024 Camping Report is presented by the All-New Toyota Tacoma.
