At The Dyrt, we’re committed to fostering authentic connections between brands and our passionate camping community. Q1 2025 brought exciting collaborations and standout campaigns, showcasing the powerful ways brands are engaging campers, travelers, and outdoor enthusiasts.
Here are the key stories from this quarter:
Toyota Returns as Title Sponsor of The Dyrt’s Annual Camping Report
Toyota Trucks is back as the exclusive sponsor of our Annual Camping Report, the industry’s most comprehensive look at camping trends. This partnership positions Toyota at the forefront of outdoor adventure and provides campers with valuable insights and data-driven recommendations for their journeys.
Ford Bronco Sport Launches Major Sponsorships with Glampy Awards and State Parks Collection
The new 2025 Ford Bronco Sport became the inaugural sponsor of our highly anticipated Glampy Awards and our extensive State Parks Collection. These partnerships align Bronco Sport’s adventurous brand identity with key moments of exploration, discovery, and luxury camping experiences.
New Partnerships Take Center Stage
Over half of our Q1 partners collaborated with The Dyrt for the first time, bringing fresh ideas and innovative activations to our community. These new partnerships include:
- RVshare
- Love’s RV Stops
- Verizon Wireless
- Sea to Summit
Additional Products and Opportunities Brands Utilized:
The brands listed above collaborated with us throughout Q1, leveraging innovative, community-focused opportunities designed to resonate with campers, travelers, and outdoor enthusiasts, including:
Product Integrations
- State Parks Collection: Offers exclusive brand visibility across our detailed database of over 4,000 state park campgrounds, including integrated logos and extensive promotion through newsletters, social media, and on-site placements.
- Dyrt Alerts: Provides branded notifications alerting campers to last-minute availability at popular, sold-out State and National Park campgrounds. Brand logos are featured prominently, creating immediate brand recall during critical trip-planning moments.
Content
- Custom Articles: Branded content offers campers thorough product details, authentic reviews, and trustworthy advice, enhancing brand credibility and consumer trust.
- Run-of-Site Display Ads: Robust, strategic placements of digital ads across desktop and mobile platforms ensure consistent brand visibility and impactful exposure.
Email & Social
- Newsletter Sponsorships: Targeted placements in our semi-weekly newsletters, providing brands direct access to our highly engaged subscribers known for their exceptional responsiveness and community involvement.
- Social Media Promotions: Effective, engaging social campaigns on platforms like Facebook and Instagram (including Stories), designed to amplify brand messaging to our extensive, active audience.
In a world where traditional advertising keeps evolving, brands partnering with specialized communities like The Dyrt have a clear advantage. Our campers are passionate, engaged, and looking for brands that genuinely enhance their outdoor experiences. As digital advertising continues to shift, tapping into dedicated, community-focused platforms becomes essential.
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The Dyrt is the only camping app with all of the public and private campgrounds, RV parks and free camping locations in the United States, along with millions of user-generated campground reviews. With The Dyrt PRO, campers get comprehensive free camping tools, reservations at sold-out campgrounds, advanced route planning and maps, as well as discounts on camping. The Dyrt’s 2025 Camping Report Presented by Toyota Trucks and informed by the largest online camping community is the leading source of information for the camping industry.